After decades of collective experience financing billions of dollars of sustainable infrastructure, Generate Capital has created the Infrastructure-as-a-Service™ model.
Unlike traditional capital sources, Generate Capital has the people, systems, and flexibility that make us the leading capital partner for technology manufacturers, project developers, and system integrators driving the Resource Revolution.
Banks and traditional capital sources are set up to support the big, dirty, monolithic infrastructure of the past. We believe in the sustainable, distributed, flexible infrastructure of the present, so we’re financing it — and the future — with our unique, standardized project equity and debt facilities.
It’s not about invention; it’s about infrastructure.
Productivity—doing more with less—has propelled economic growth for centuries—through the Agricultural, Industrial, and Digital Revolutions. Today, most of our critical resources are constrained. As we add at least three billion people to the consuming middle classes in the next 30 years, our insatiable demand for resources will only exacerbate the problem opportunity.
We don’t need to reinvent the world; we need to rebuild it. While some focus on finding new and revolutionary solutions, we rebuild resource systems with the high-impact, economic, and proven solutions we have today for our infrastructure.
Raj Atluru joined Silver Lake in 2011 and is a Partner of Silver Lake Kraftwerk. He has been investing in the energy and resource sectors since 1996, both domestically and in emerging markets. Prior to Silver Lake, Mr. Atluru was a Partner at Draper Fisher Jurvetson (DFJ) for 11 years where he spearheaded DFJ's cleantech investment practice and its India investment operations, leading DFJ's partnership with Element Partners in 2005 to co-found one of the largest dedicated cleantech funds. Mr. Atluru has led numerous investments in companies specializing in renewable energy, energy storage, smart grid and energy efficiency applications, wireless technologies, and business software and services. On behalf of Silver Lake Kraftwerk, he currently serves on the board of SolarCity (SCTY). In addition, he serves on the advisory board of the Cleantech Investors Forum and co-founded The Spotlight Fund, a non-profit dedicated to funding start-up educational entrepreneurs. Raj holds a MBA, as well as, a MS and BS in Civil/Environmental Engineering, from Stanford University.
Jeff Colin founded Baker Street Advisors, LLC in 2004. He is a member of the firm’s Management Committee and is the Partner in charge of the firm’s Investment Strategy Group. Jeff began his career advising some of the nation’s wealthiest families in 1991.
Prior to his current role, Jeff served as the National Head of Wealth Planning for Deutsche Bank Alex. Brown, was the Managing Director in charge of the Private Client Division of Robertson Stephens, co-founded the Investment Advisory Services Group of myCFO and worked as a Vice-President in the Private Client Services Division of Goldman Sachs. Jeff holds a MBA from the J.L. Kellogg Graduate School of Business at Northwestern University and a BS from Northwestern University.
Jason is the Chairman of the Board of Generate Capital. He also serves as Co-Founder, Chairman of the Credit Committee, Chief Investment Officer, and a director of Alliance Partners. He is also a Director of Congressional Bank. He was the Co-Founder, President and Chief Investment Officer of CapitalSource Inc. From 1992 to 2000 he was a partner and managing member of Farallon Capital Management, a leading global private investment firm. Jason had overall responsibility for the firm’s real estate investment activities and also was responsible for both credit and private equity investing for Farallon and its affiliates. Before joining Farallon, Jason was Senior Vice President responsible for financial institution investment banking coverage on the West Coast for Lehman Brothers, Inc. Jason is a graduate of Princeton University and Chairs the Bay Area Board of Teach for America.
CEO and Co-Founder
Scott Jacobs is the CEO and Co-Founder of Generate Capital. Scott’s long-standing emphasis on innovative approaches to thematic investing focus broadly on the “resource revolution.” Prior to Generate, Scott served as a Managing Director and Co-Founder of EFW Partners, an investment firm focused on the world’s critical resources: energy, food, and water.
In 2007, Scott co-founded McKinsey & Company’s global CleanTech practice, advising companies, institutional investors, NGOs and governments around the world. Prior to that, Scott spent over a decade in technology and venture capital, helping start and grow a number of companies, including PolyServe (acquired by HP) and Alliance Data Systems (acquired by FiServ). Scott earned his MBA with high distinction from Harvard Business School, where he was named a George F. Baker Scholar, and his BA cum laude from Dartmouth College. Scott also serves on the Board of Rare, a leading global conservation non-profit.
CIO and Co-Founder
Matan Friedman is the Chief Investment Officer and Co-Founder of Generate Capital. Matan has also served as a Managing Director and Co-Founder of Resource Efficiency Finance. Resource Efficiency Finance is an investment company that provides financing for equipment and infrastructure projects which enable the more efficient use of natural resources. Generate Capital and Resource Efficiency Finance reflect Matan’s focus on investing in assets with a resource productivity benefit and long time-horizons.
Before focusing on distributed infrastructure project finance, Matan invested in innovation across cleantech sectors with venture capital roles at Bessemer Venture Partners and Israel Cleantech Ventures. Earlier in his career, Matan was a consultant with McKinsey & Company and an officer with the Israel Defense Forces. Matan holds an MBA from Harvard Business School, and a BSc in Industrial Engineering from Tel Aviv University.
President and Co-Founder
Jigar Shah is the President and Co-Founder of Generate Capital. Jigar was the founder and CEO of SunEdison (NASDAQ: SUNE), where he pioneered “no money down solar” and unlocked a multi-billion-dollar solar market, creating the largest solar services company worldwide. After SunEdison, Jigar served as the founding CEO of the Carbon War Room, a global non-profit founded by Sir Richard Branson and Virgin Unite to help entrepreneurs address climate change.
Jigar sees business model innovation as a leveraged tool for driving the next productivity revolution – resource efficiency. He is committed to helping entrepreneurs and large companies alike implement resource efficiency solutions using "no money down" project finance models. In 2013, Jigar authored Creating Climate Wealth: Unlocking the Impact Economy. He holds an MBA from The University of Maryland and BS in Mechanical Engineering from the University of Illinois, Champaign-Urbana. He sits on the boards of sPower and the Rocky Mountain Institute.
Josh Green launched CCM Energy in 2012 and manages the firm’s activities. Josh has over 14 years of experience in the energy industr, with an exclusive focus on investments in clean energy and low-carbon projects since 2003. Prior to founding CCM Energy, Josh co-founded and served as the CEO of Verdeo Group, a leading clean energy project developer acquired by Sindicatum Sustainable Resources in April, 2011. Over more than four years leading Verdeo, Josh took primary responsibility for the company’s strategy, fundraising and business development activity, as well as building and managing Verdeo’s team.Before Verdeo, Josh was a Vice President and the Director, Latin America at Climate Change Capital, responsible for developing and managing a portfolio of low carbon and energy investments in Latin America for the firm’s $1 billion carbon fund.
Josh holds an MBA from Harvard Business School and a BA from Dartmouth College.
Generate Capital offers multiple types of equity or debt facilities (of varying durations and structures) to help our Partners deploy sustainable infrastructure. We recognize that our Partners need flexibility, transparency, and efficiency in their capital partner and our entire company, its expertise, and our programs are designed to deliver those. We focus on building scalable, repeatable, and standardized offerings so our Partners can focus on generating revenue and building their businesses.
When you sign up for a new mobile phone contract, do you have the option to pay for your own cell tower? No, you pay to share the cell towers, and the service they provide, with a fraction of the overall capital, in the form of a monthly bill.
Customers don't want to evaluate, procure, or manage resource-related technology. That’s because it should be infrastructure—the basic physical and organizational framework necessary for society and enterprise to operate. Customers want to use infrastructure and they want to pay for those services as they receive them.
Meet Generate’s Infrastructure-as-a-Service™ model. It’s cheaper than your current utility bills, more flexible than locked-in infrastructure, more resilient than depending on single points of failure, and designed based on decades of experience with customers, technology manufacturers, and project developers.
Generate Capital, Inc.
555 De Haro Street
San Francisco, CA 94107
Phone +1 415 360 3063